CONSUMER FUSION AND FRANCHISING EXPERT SALLY FACINELLI BRING INNOVATIVE ONLINE REPUTATION MANAGEMENT PLATFORM TO THE FOREFRONT OF FRANCHISE MARKETING AT IFA2020

SAN DIEGO, Jan. 22, 2020 /PRNewswire/ — Consumer Fusion (CF), one of the pioneers in online reputation management teamed up with Advisor Sally Facinelli, CFE, to showcase their all-in-one reputation management solution at the IFA2020 Convention in Orlando. Facinelli joined CF in May 2019 to develop franchise marketing strategies, and actively represents the company within the franchising community. Founder of Fresh, Facinelli is an accomplished executive and entrepreneur with a diverse 23-year franchise background. “Consumer Fusion saw growth of 38% in […]

Fact: You Can Remove Fake or Illegitimate Reviews to Protect Your Brand

remove negative reviews

It’s no secret— negative online reviews can hurt your business and tarnish your brand identity. Research shows that 86% of consumers read reviews for local businesses before making a purchase. Reputation management has become a necessity for business owners in order to grow, let alone survive in a competitive market. The real secret is that the negative reviews that contain fake or illegitimate content actually have a higher percentage of being removed from your online […]

How to Deal with Negative Reviews in the New Year

What to do about negative reviews— it’s the ugly side of running a business, but one that can’t be ignored. A decrease in your overall rating on business review sites like Yelp or Google Maps becomes a drop in your overall revenue. The new year brings a new opportunity to polish your online reputation. Make it your resolution to have a better star rating by the end of the year, and if you’re already happy […]

The Healing Process: How to Recover From a Negative Review

Negative reviews hurt, and not just your pride. Unfortunately, there is no way to know how much business you are actually losing as a result of a negative review. As painful as it seems, your negative reviews can’t be ignored— wounds that when left untreated, will only continue to infect your online reputation. With the right strategy, your overall star rating on review sites like Yelp and Google My Business can be saved. A study […]