by Consumer Fusion | Jun 12, 2019 | Marketing Tips, Negative Reviews, Reviews
It’s no secret— negative online reviews can hurt your business and tarnish your brand identity. Research shows that 86% of consumers read reviews for local businesses before making a purchase. Reputation management has become a necessity for business owners in...
by Consumer Fusion | May 30, 2019 | Marketing Tips, Reviews
Word of Mouth is a powerful thing— it’s what gets you to buy a ticket to that summer blockbuster, or into that new Italian Restaurant with the meatballs that will change your life. The more you hear about that movie, or those world famous meatballs, the greater the...
by Consumer Fusion | Mar 14, 2019 | Marketing Tips, Reviews
“If you can’t say anything nice, don’t say nothing at all.” If only we can instill those wise words from the film Bambi into the minds of the masses of people on the internet. Unfortunately, the real world is not a Disney cartoon, and no...
by Consumer Fusion | Jan 31, 2019 | Marketing Tips, Negative Reviews, Reviews
What to do about negative reviews— it’s the ugly side of running a business, but one that can’t be ignored. A decrease in your overall rating on business review sites like Google Maps becomes a drop in your overall revenue. The new year brings a new...
by Consumer Fusion | Jun 14, 2018 | Marketing Tips, Reviews
Back in April, Google’s Review Policy update surprised business owners and marketing companies alike. Google included a new line item, “Don’t discourage or prohibit negative reviews or selectively solicit positive reviews from customers”. Also known...
by Consumer Fusion | Feb 23, 2018 | Local SEO, Marketing Tips, Reviews
How are those New Year’s Resolutions coming? Statistically, by now, chances are not good. Research shows that only 8% of people actually stick to their goals. The problem most people have is setting the bar too high. There’s nothing wrong with being ambitious, but if...