A Quick Guide to Creating Content for Your Facebook Business Page

For business owners, Facebook can be a blessing and a curse. It’s an easy way to tap into an audience of potential customers in your local area, and best of all, it’s free! (Mostly free, paid advertising is another story.) Unfortunately, it’s not enough to just create your Business Page; you need to stay active. Keeping a steady flow of Facebook posts takes both time and creativity, a daunting task that leads business owners to […]

The Healing Process: How to Recover From a Negative Review

Negative reviews hurt, and not just your pride. Unfortunately, there is no way to know how much business you are actually losing as a result of a negative review. As painful as it seems, your negative reviews can’t be ignored— wounds that when left untreated, will only continue to infect your online reputation. With the right strategy, your overall star rating on review sites like Yelp and Google My Business can be saved. A study […]

3 Things Every Business Needs to Build an Online Presence

  Running your own business has it’s own rewards and challenges especially in today’s internet focused market. There are so many ways to market your business online that it can seem overwhelming at first. How are your customers going to find you and what low cost channels can you focus on to get yourself started? We’ve listed off the top 3 things all businesses need to start building an online presence: 1. Online Directories & Citations […]